Web 2.0: Who, What, Why, How

June 29, 2008 · 11:42 pm

Mahalo

May 2007, Santa Monica, CA

Mahalo is a human-powered search engine that creates organized, comprehensive, and spam free search results for the most popular search terms. Our search results only include great links.

Mahalo is Hawaiian for Thank you.

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Filed under Search Tools

Tagged as mahalo, search

June 29, 2008 · 11:33 pm

Stumbleupon

founded by Garrett Camp, Geoff Smith, Justin LaFrance, and Eric Boyd (2001) – San Francisco, CA

StumbleUpon is a Web browser plugin and internet community that allows its users to discover and rate Web pages, photos, and videos. Web pages are presented when the user clicks the “Stumble!” button on the browser’s toolbar.

User ratings
StumbleUpon chooses which new Web page to display based on the user’s ratings of previous pages, ratings by his/her friends, and by the ratings of users with similar interests. It is a recommendation system which uses peer and social-networking principles.Users can rate, or choose not to rate, any Web page with a thumbs up or thumbs down, and clicking the Stumble button resembles “channel-surfing” the Web.

eBay acquired StumbleUpon in May of 2007 for $75,000,000

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Filed under Aggregators, Social Bookmarking

Tagged as aggregator, Social Bookmarking, stumbleupon

June 29, 2008 · 11:18 pm

What is Social Media / Social Network?

Social Media
The term social media refers to the different types media that that are available on the Web for information disaplay and exchange. It depends on interactions between people using technology as a conduit.

forums / message boards
instant messaging / email
blogs
wikis
podcasts
pictures/photo sharing
video

Social Network
The term social network commonly refers to an online community that shares common interest or is connected in some way.

Commonly used social media applications are:
Google Groups (social network)
Wikipedia (wiki)
MySpace (social networking) / Facebook (social network)
YouTube (social network and video sharing)
Flickr (photo sharing)
Twitter (social network and microblogging)

Traditional media

television
book
radio

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Tagged as Social Media, social network

June 29, 2008 · 11:00 pm

Ning

Created by Marc Andresseen and Gina Bianchini in Oct 2004, Palo Alto, CA (ning.com)

Ning is a social network site that lets anyone create theri own social network. Ning offers the latest social networking features, all infinitely customizable to meet your unique needs. The Ning Platform makes this possible. As a platform, you don’t have to appeal to Ning for the features you want. If you have the time and the inclination, you can build them yourself. It’s the software equivalent of Home Depot. Unlike other services that offer a “one-size-fits-all” offering, your social network on Ning runs on a programmable platform.